Role Model
Aurelia Andre
“Focus on your strengths and rid yourself of the negative, it is wasted energy. Stay positive it is the best way to enjoy your career.“
| Business Unit: | Henkel Beauty Care |
| Division: | Regional Marketing |
| Job title: | Senior Brand Manager |
Question 1
When you were a child, what did you want to be when you grew up?
My earliest memories of career self-awareness were when I was around 12 years old. I loved spending time with my mother in the supermarket looking for all the new innovative products. During the same period I was also fascinated by a new program on TV showing commercials from around the world. Over the years I tried to identify a profession that could combine both product and communication development and this was how I decided to study marketing to work in brand management.
Question 2
What has motivated you to take on a position of high responsibility within Henkel?
My motivation is getting new challenging responsibilities and being involved in long term strategic decisions.
Question 3
What were the milestones in your career and are there people or circumstances that have favored your career?
The most important milestone in my career was the decision to move to Dubai. Without this move I might not have joined Henkel and wouldn’t have had the chance to work in such an enriching and supportive multicultural work environment.
Question 4
What is your advice to women seeking to build careers?
Focus on your strengths and rid yourself of the negative, it is wasted energy. Stay positive it is the best way to enjoy your career.
